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Digital Transformation and the Future of the Enterprise

Course Code

Digital-T

Digital technologies are continually reshaping today's businesses, from marketing through maintenance, and product development through service delivery. Curious leaders must understand the evolving business implications and continuously build new perspectives and capabilities to ensure competitive advantage.

Learners Any Level
Time Client definable
Duration Client definable
Program Type Executive Programs
Certificate Type Certificate
Format On-Campus
CEU/PDU Available
Fees Group Rate

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Digital Transformation and the Future of the Enterprise

Program Experience

This five-day executive education program inspires and aligns senior teams for innovation. Learners focus on B2B and B2C cases for creating digital platforms, ecosystems, and multi-sided markets that create network effects. Teams explore defining new business strategies and creating execution plans that can cascade to their teams. Cases and learning opportunities can be tailored for your organization's strategic objectives and the needs of your teams.

Programs held on-campus at Caltech can help ignite innovation. Learners take advantage of labs, outdoor activities, networking events, excursions to other organizations, special events, and visits to Jet Propulsion Lab (JPL), which Caltech operates for NASA. You will gain inspiration and perspective from interactions with Caltech creative thinkers who are exploring the frontiers of knowledge.

Benefits

Your team will learn to:

Understand key forces at work and the evolving context of innovation
Assess implications of industry forces
Apply frameworks to evaluate competitor responses to changes in the industry
Develop new models for strategic foresight, planning, and execution
Generate strategic options and a practical innovation agenda to guide platform investments
Stress-test alternative digital strategies that work under uncertainty
Identify new customer values and propositions for compelling digital products and platforms
Assemble key components of a go-to-market strategy and launch plans for digital products
Mobilize your organization and team to innovate with clear direction and a compelling vision

Topics

Defining the 21st Century Enterprise
Shifting Strategic Business Environments
Disruptive Business Models and the Rise of Platforms
Super App Thinking
Effective Marketing for Digital Futures
Case Studies in Digital Transformation
Experiences and the Transformation of Economic Value
Preparing the Enterprise for Web3
Into the Metaverse
The Future of Web 3: Scenario Thinking
Learning Lab: Future Scenarios and Your Business
Aligning and Engaging Competence and Commitment to Meet Customer Needs
Caltech Lab Tours and Lectures in Robotics, AI, Data Science, Autonomy, and Technology Futures

Who Should Attend

This program is ideal for teams composed of CXOs, Digital Officers, VP senior leaders, innovation managers, and essential professionals who want to improve their organization's chance of surviving in a digital future.